RESEARCH TRIANGLE PARK, NC – June 30, 2011: Lenovo announced today that it has been named one of “The World’s Most Reputable Companies,” according to the Reputation Institute’s 2011 Global RepTrak™ 100, a consumer study that assesses the reputations of the world’s most prominent companies.
“Our long-term mission at Lenovo is to be one of the most well-respected and trusted personal technology companies in the world, and this recognition is a milestone for us in that journey,” said Yang Yuanqing, chief executive officer, Lenovo. “We work tirelessly each day to deliver innovative products, serve our customers and partners and build a strong global culture of commitment and ownership. Our inclusion on the list of ‘The World’s Most Reputable Companies’ demonstrates that our commitment to these areas resonates with key constituents worldwide, and we will continue to build on this momentum.”
This recognition comes on the heels of Lenovo’s rapid global business growth. The company is the fastest growing of the top five PC manufacturers worldwide for the sixth quarter in a row. In addition, for the eighth quarter in a row, Lenovo’s growth exceeded the worldwide PC market as a whole. During the company’s fourth quarter ending in March 2011, Lenovo’s worldwide shipments increased 16 percent year-over-year, and for the first time, Lenovo surpassed $21 billion in annual revenue. This momentum is a result of Lenovo’s “protect & attack” strategy which focuses on maintaining a stronghold in China while aggressively building brand awareness and presence in new and emerging markets.
The Global RepTrak™ assesses the reputations of the world’s largest and most viable companies by surveying 47,000 consumers across 15 markets. The RepTrak™ model measures the health of a company’s reputation across stakeholders, countries and industries, as well as seven key driver dimensions: products and services, innovation, workplace, governance, citizenship, leadership and performance.