With the athleisure trend dominating today’s apparel market, a top-notch Asia Pacific apparel manufacturer that has been in operation for the past five decades found itself having to flex and respond with agility like never before. As the Taiwan-based conglomerate produces design prototypes for internationally recognized brands and operates its own chain of retail outlets, it had to address the rapidly changing preferences of prospective customers who are on the lookout for eco-friendly, boldly colored, versatile and aesthetically appealing footwear.
Lenovo stepped in to support the company in its digital transformation efforts – which enabled it to ramp up research and development, as well as develop proprietary technologies and processes. With Lenovo’s support, it produced a steady stream of new designs to enable the brands that the company supports to respond to market demand.
In tandem with this, the company refined and tailored the retail experience to new target segments like the Gen Z crowd who are entering the workforce and gaining purchasing power, attracting greater footfall and encouraging purchases at their brick-and-mortar stores.
The stumbling blocks
Amid this formidable business imperative, the company was hindered from moving fast due to challenges stemming from legacy infrastructure and outdated hardware which constrained the IT team’s ability to manage and scale data and user loads.
The existing fleet also lacked standardization compelling the company to resort to outsourced help. However, this led to a significant bottleneck as IT tickets piled up and issues were not resolved in a timely manner, impeding productivity across a 1,200 strong workforce.
The right fit
The company turned to Lenovo to initiate a comprehensive modernization of its device fleet with ThinkCentre Neo 50s, ThinkBook 14s, and ThinkPad Workstation PCs, which are high-performing PCs with remarkably swift processing speeds. This enhancement significantly boosted efficiency and adaptability in day-to-day operations, allowing the company to streamline data management processes and improve turnaround rates. These devices were tailored to meet the specific needs of employees, considering variables such as the office landscape. Additionally, the company opted for Lenovo’s cost-effective standardization of device asset purchases, avoiding additional costs from price differentials across various markets.
Beyond the hardware, Lenovo also provided a comprehensive suite of services, including installation, deployment, equipment replacement, and data migration. This end-to-end support not only ensured smooth implementation but also safeguarded against potential data loss and enabled the rapid resolution of any issues that arose, ensuring long-term sustainability.
A smooth path to business growth
Equipped with more powerful, competent PCs, backed by strong IT support from Lenovo, employees can now dedicate more time towards executing growth strategies and driving business outcomes. Boosted by a robust IT foundation, the company is now primed to capture opportunities from the surging athleisure market.